{"title":"Merino Wool AW25 Collection","description":"","products":[{"product_id":"fire-field-wide-merino-scarf","title":"Fire \u0026 Field Wide Merino Scarf","description":"\u003cp\u003eWoven at our Avoca Mill in 100% extra fine merino wool, the Fire \u0026amp; Field scarf blends red, white and green in a soft ombré, inspired by the changing Irish landscape. A nod to nature’s drama, from glowing ember to open field, it also makes a meaningful keepsake for travellers, echoing the colours of many beloved homelands.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57048882872655,"sku":"MERWIDSC024","price":99.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/merwidsc024_3_1.jpg?v=1771285352"},{"product_id":"oh-my-my-neon-stripe-wide-merino-scarf","title":"Oh My My Neon Stripe Wide Merino Scarf","description":"\u003cp\u003eBold, joyful, and beautifully bright, this wide merino scarf channels the wild beauty of neon-hued blooms. Crafted in the Avoca Mill as a vibrant companion to the Oh My My Donegal coats, its vivid stripes, luminous pink weft, and six-tone fringe bring heritage craft to life with a playful twist.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57049103892815,"sku":"OHMYMYSCNEONST","price":99.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/ohmymyscneonst_3.jpg?v=1771285970"},{"product_id":"emerald-weavers-embrace-merino-wool-pocket-wrap","title":"Emerald Weaver's Embrace Merino Pocket Wrap","description":"\u003cp\u003eWoven by our talented team in the heart of our Wicklow mill, this wrap blends seven unique weaves in tonal emerald green, inspired by sunlight dancing on the whitewashed walls that surround us. Spun from 100% merino wool, with cosy patch pockets and a soft cream fringe, it’s a versatile layer for everyday elegance and thoughtful gifting.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57049312166223,"sku":"WVREMBPW001","price":135.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/wvrembpw001_2_1.jpg?v=1771286554"},{"product_id":"neon-orange-weavers-embrace-merino-wool-pocket-wrap","title":"Neon Orange Weaver's Embrace Merino Pocket Wrap","description":"\u003cp\u003eInspired by the warmth of the sunlit stone of our whitewashed walls, we wove this striking wrap in bold neon orange using seven intricate weave patterns. Made from pure merino wool in our Wicklow mill, each piece is finished with deep pockets and a soft cream fringe – a vibrant companion for cosy nights or windswept weekend escapes.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57049312723279,"sku":"WVREMBPW002","price":135.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/wvrembpw002_2_1.jpg?v=1771286556"},{"product_id":"neon-pink-weavers-embrace-merino-wool-pocket-wrap","title":"Neon Pink Weaver's Embrace Merino Pocket Wrap","description":"\u003cp\u003eFrom our mill in Co. Wicklow comes this joyful wrap, a celebration of colour and craft. We’ve combined seven textured weaves in vivid neon pink, echoing the way light plays across old stone walls. Crafted in 100% merino wool, with generous pockets and a soft fringe, it’s perfect for grey days that call for something bright and beautifully made.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57049313640783,"sku":"WVREMBPW003","price":135.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/wvrembpw003_2_1.jpg?v=1771286559"},{"product_id":"navy-weavers-embrace-merino-wool-pocket-wrap","title":"Navy Weaver's Embrace Merino Pocket Wrap","description":"\u003cp\u003eDesigned and woven in our Wicklow mill, this elegant wrap pairs classic navy with soft cream through seven contrasting weaves. Spun from 100% merino wool, it’s finished with patch pockets for keeping hands warm and a refined drape that layers beautifully – an Irish-made piece to treasure or gift.\u003c\/p\u003e\u003cp\u003e• Part of The 1723 Avoca Collection, woven in our Avoca Mill in Ireland.\u003c\/p\u003e","brand":"AVOCA","offers":[{"title":"Default","offer_id":57049314492751,"sku":"WVREMBPW004","price":135.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/1062\/7407\/files\/wvrembpw004_3.jpg?v=1771286562"}],"url":"https:\/\/avoca.com\/collections\/merino-wool-aw25-collection.oembed","provider":"Avoca","version":"1.0","type":"link"}